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Engage, Re-Engage, then Re-Engage Some More
By Susie Castellanos Hansley, iContact Deliverability Specialist “Engagement” is a word that is getting a lot of attention in email marketing circles these days. If you haven’t heard it before, let’s...
View ArticleEngaging Email Marketing: Three Resolutions for 2012
Written By: Peter Ghali, iContact Senior Manager of Product Management Email marketing has evolved from its early days, when terms like “email blast” or “spray and pray” were commonly used to describe...
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